Attention to Detail
A slogan of the company is “A Crown for Every Achievement.” This slogan perfectly captures the spirit of Rolex – a company
often aligning themselves with the professionals known for their impressive achievements.
From the summits to the top of Mount Everest to deep trenches of the ocean, Rolex is supporting and assisting great achievers. They aim to make a lasting contribution to “global
culture, science and exploration.”
"LA MONTOYA" LTD Edition
Submariner Date HULK
Yacht Master II 42MM
The Value of a Rolex Watch
The value of a Rolex comes from its precision, performance and long history of innovation. A good entry piece for someone interested in a Rolex is the Air King model. These watches are the least expensive, starting at around $5,000. This is a great watch for someone looking to start a collection or get their first taste of a Rolex. The Air King is a tribute to aviation and is fairly smaller than other Rolex models.
One of the most expensive Rolex watches available is the Rolex GMT Master II Ice, which starts at around $485,000. This watch was recently worn by soccer star, Cristiano Ronaldo. This watch was crafted with white gold and 30 carats worth of diamonds.